Did you hear that PMW is now offering video services?
Although we can't be there in person to film your properties, we can help you edit them and add your branding!
Believe it or not, expensive equipment isn't always the best place to start. Creating videos with an iPhone and a well lit place is enough to get you started.
- Lighting
Sit near a window for natural light or add lamps if you can. You want to ensure you can be seen in the video without shadows. - Audio
Test your audio before recording your first video. You will want to check for your own audio and any background noise. If you aren't able to her yourself, try and add an external mic like your favorite headphones, headset, or AirPods. - Tripod
Set your phone or camera on a stable surface. You will want to record, at minimum, from the shoulders up. Avoid having anyone hold the phone and record as they will cause continuous movement. If needed, you can pick up relatively inexpensive tripods for you cell phone or camera. - Location
Try and find a quick location with a simple background. An office, desk, or receptionist area are just a few of our favorite locations. - Lens
Be sure to wipe your camera or cell phone lens before getting started! No one wants to look at a dirty picture! - Horizontal
For best results record your video the long ways or horizontal. This will give you the widest angel and will format best when uploading to YouTube. - Height
As mentioned in #3, you'll want to raise your camera to be at eye-level. You don't want to be looking too far down or too far up. It's no ones best angel! - Camera
If you are recording on a cell phone, turn the camera around so you can see yourself recording. - Eye Contact
Look at the tiny camera hole! Don't look at yourself in the camera reflection. Don't forget to smile! - Record
Be you! That's what got you here. Aim for a natural approach!